Our Business Philosophy

HERM has a uniquely comprehensive approach to the creation of resorts, starting from the selection of property all the way through development, construction and actual operation, guided by a consistent vision and spirit. We emphasize timeless architectural design and first-class services in order to make each and every moment our guests experience unforgettable, and strive to create the kind of resorts that will be embraced by both our guests and the local community for generations.

HERM’s 4 Steps for Creating Resorts

development

  • 1.Overall Resort Planning

    • 希少価値の高い立地の選定
    • リゾート全体計画の策定
    • 投資事業計画の立案
    • 投資家招聘
    • Selection of rare and valuable locations
    • Development of overall resort plan
    • Investment business planning
    • Engagement with investors
  • 2.Development

    • マーケットリサーチ/ラグジュアリーホテルマーケティング
    • リゾートのコンセプト/商品企画立案
    • ブランドコンセプトと事業性を両立する事業マネジメント
    • 開発事業のプロジェクトマネジメント
    • Market research / luxury hotel marketing
    • Resort concept/product planning
    • Business management that balances brand concept and business potential
    • Management of development projects
  • 3.Architectural & Interior Design

    • リゾート全体のマスタープランの作成
    • リゾートの設計、設計監理
    • インテリアデザイン、FFE/アート等のディレクション
    • 海外の一流デザイン事務所をはじめとするデザインチームのディレクション
    • Creation of a master plan for the entire resort
    • Design and supervision of the resort
    • Direction of interior design, FFE/art, etc.
    • Directing design teams, including top international design firms
  • 4.Operations & Guest Relations

    • 「人」を中心に据えた組織文化の構築
    • グローバルスタンダードのエグゼクティブチームの確立
    • ゲストエクスペリエンスの追求と運営収益性の両立
    • 季節やシーンに応じたパーソナルエクスペリエンスの提供
    • Establishment of a people-centered organizational culture
    • Establishment of a global standard executive team
    • Balancing optimal guest experience with operational profitability
    • Provide personalized experiences according to season and occasion

HERM’s Team

To establish a world-class luxury resort in Japan, our dedicated team is composed of experts committed to creating value across all areas. The corporate team, with a track record of successfully managing high-value, large-scale projects for leading Japanese firms, collaborates closely with our operations team comprising individuals with considerable executive experience with renowned global hotel brands. Together, they unite under a singular vision, ensuring the pursuit of uncompromising value creation.